I have been thinking about my mum, Mary, a lot lately. Thankfully, she is still alive at 81 and even though ageing and more fragile, she has still retained a sharp, focused mind and sense of humour.

Until she retired, mum was a successful businesswoman – quick with numbers, stylish, kind, a fabulous cook, a generous loving mother to four children and she had an innate talent for entertaining people and building relationships.

Growing up, I used to think she was a Superwoman, especially watching her juggle family and business. One thing I know for sure is she is definitely my hero.

Here's what she taught me about business and life. You can read about the key lessons here.

"My mentor said, 'Let's go do it', not 'You go do it'. How powerful when someone says, 'Let's!'" -- Jim Rohn

Most business owners feel they have to figure things out on their own.

Imagine what it would be like if you had access to a leading expert and leader, who you could contact to ask for advice. Especially when you feel overwhelmed with choices and need to make sound business decisions faster.

One of the reasons I started my business in the events/seminar space 21 years ago, is because I wanted to learn from the BEST. Since then I have represented and learned from over 100 of the world's top speakers and thought leaders.

I have been thinking about the great learnings I've had in the past 3 decades in business as an entrepreneur.

I am privileged to have represented over 100 of the world's top speakers and I have modelled what makes the very best of them successful.

And, I implemented these strategies and behaviours over time.

If you think about it we have a culture of events. If you go to a party or even on social media, the buzz is often about the launch date for a new Apple product, a big name concert, a sporting match or a party. Whatever the event is, it has a date and a place where a gathering takes place.

Oprah recently held sold out events in several cities in Australia to packed halls and stadiums, to share her message of empowerment and to continue to build her massive brand.

The Music industry have been running events and filling stadiums for years and this is a main source of income for many artists. Tesla used the power of events to launch it's new model X.

The venue you choose has a direct impact on your clients and can leave a lasting impression. If the venue is not suitable or is difficult to get to, it is the business hosting the event that will receive the feedback. Booking a venue for your event may seem like a simple task and, yet, if you are new to the live-event industry, or even if you have hosted events, overlooking one key item can seriously affect the overall experience for your clients.

A professionally run and excellent event leaves a good impression, which can result in your clients raving about the experience on social media – and this will help to build your brand reputation as a trusted source. Here are seven important tips to remember…